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Hey there!

I hope you've had a productive week! If you are new here, welcome to our Friday Roundup.
What is the Friday Roundup?

A roundup of the best in productivity & systems for Entrepreneurs and small business owners with a ‘TLDR’ summary and our take on how to take action to systematize your business and your life.

Be on the lookout for our Tuesday Swipe file & Case study! Every Tuesday a free behind-the-scenes swipe file from an entrepreneur with the systems, tools, and hires that helped them build sustainable success.

-Jenae :)

The Rundown

• Quick Tip: You’re NOT a procrastinator (10 seconds)

• Overwhelmed? End the Year Without Burning Yourself Out

• How How the Holidays Can Make You MORE Productive!

• A new way to think about work for 2024

• Add this book to your reading list

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🔥Quote/Prompt

Use the quote as a writing or thinking prompt to finish your week strong.

A bit from mine:

(posted in our Doer Entrepreneurs Free Community — off social media)

Did someone forward this to you?

📈 Performance

Overwhelmed? End the Year Without Burning Yourself Out

Strategies to avoid end-of-year burnout focus on self-care and setting boundaries, emphasizing the importance of managing both physical and mental energy.

Key Insights:

• Identify Your Energy Sources: Physical and mental inputs significantly impact energy levels. For example, maintain physical energy by setting non-negotiables for sleep and exercise, and choose energizing foods. Enhance emotional and mental energy through positive self-talk and eliminating negative mental habits.

• Establish Boundaries: Internal and external boundaries are vital. For instance, set a bedtime for adequate rest and limit nighttime social media use. Communicate clear boundaries with your team, such as not taking new projects without delegating current ones.

• Create a Self-Care Protocol: Personalize your daily routine to support all energy aspects. Establish morning and evening routines like meditation or relaxation activities. Use reminders or motivational messages to maintain focus and positivity during the day.

⚙️ Optimization

How How the Holidays Can Make You MORE Productive!

How “Vacation Mode” Unlocks Your Prioritization Ninja (Hint: it’s not about self-care)

The holidays are upon us (almost) and it’s a great time to test out this “vacation mode” productivity strategy. In fact, you can use it year-round, but at a time where many of our brains are starting to shut down in preparation for holidays, this is a great time to trial this strategy!

A "vacation mode" mindset can significantly improve your prioritization skills, utilizing the urgency and efficiency often experienced before taking time off.

Key Insights:

• Implement a 'Fake Vacation': Create a sense of urgency to boost productivity by setting artificial deadlines, like completing tasks by 6 PM, to focus and work more efficiently.

• Commit to the Process: Treat these artificial deadlines with the same seriousness as real vacation plans by adhering strictly to set work hours or days, simulating the effect of being on vacation.

• Plan Ahead: Schedule your work as if preparing for an actual vacation. Set specific days or weeks to operate under 'vacation mode' rules, planning tasks to ensure completion within the set timeframe.

• Start Small and Scale Up: Introduce 'vacation mode' gradually into your routine. Begin with short breaks or earlier end times for your workday, then extend these periods to create longer spans of focused work time.

By the way, if you would like to calculate exactly how many work hours/days you have left in the year, click here to download our ‘Work Time Left’ tool. It’s free for members of the Doer Entrepreneurs Free Community — just click here to join free first if you’re not already a member!

⏲️ Time Management

A new way to think about work for 2024

The “Motor Framework” or “MTR Framework” is a new work approach for 2024, focusing on creativity and productivity, which emphasizes movement, thought, and rest. This shift from traditional work patterns aims to foster more innovative thinking.

“Allow me to introduce you to a new operating system, something I call ‘the MTR framework,’ or motor framework. MTR is the human activity centered around movement, thought, and rest to spark generative thinking, so that when we return to the work at hand, we are more energized, imaginative, and productive.”

Key Insights:

• Embrace MTR Framework: Implement the MTR framework by scheduling regular breaks for physical activity and relaxation to refresh the mind and encourage creative thinking.

• Prioritize Human-Centric Activities: Focus on activities like meaning-making, memory creation, and relationship building by organizing team-building activities and brainstorming sessions.

• Innovate with New Productivity Metrics: Explore new metrics such as KPIs for intuition or emotional design, using tools like 'Calm' or 'Fitbit' to boost intuitive and emotional skills.

• Leverage Technology Thoughtfully: Integrate technology to support human interaction and creativity, using VR for immersive training or AI to enhance creative processes.

💻 Tools & Technology

ChatGPT turns one: How generative AI is revolutionizing PPC [and content in general]

I’ve included this article because regardless of whether you’re in the PPC (pay per click) industry. The article is actually about ChatGPT and content. Content is something that all business owners need to care about, regardless of industry. If you’re a writer, all the more so, but even if you’re not. This article is important.

ChatGPT, launched a year ago, has significantly impacted PPC marketing by offering advanced text generation and analytical capabilities. Its evolution, including GPT-4 and various new features, has transformed content creation and data analysis in digital marketing.

Key Insights:

• Generative AI Enhances PPC Strategies: ChatGPT offers tools for generating keywords, ad copy, and landing page suggestions, beneficial for PPC campaigns. You can implement this by using AI to refine your keyword strategies and create more effective copy​​.

• GPT-4 Offers Advanced Capabilities but at Higher Cost: The GPT-4 model, while more expensive, is superior in writing and mathematical tasks, crucial for PPC and content/copy. Businesses can use GPT-4 for complex writing tasks and GPT-3.5 for cost-effective keyword generation​​.

• Advanced Data Analysis and Plugins Expand Capabilities: New features like Advanced Data Analysis and plugin support enable real-time data integration and analysis. Business owners can leverage these for detailed campaign performance analysis and real-time optimization​​.

• Generative AI as a Collaborative Assistant: Rather than replacing humans, generative AI assists in automating tedious tasks, allowing marketing teams and business owners to focus on strategy and creative aspects. Entrepreneurs should view AI as a tool to augment their (and their team’s) capabilities, not replace them​​.

👀 Read, Watch, Listen

This week’s awesome books, YouTube videos, newsletters, etc. to add to your list!

The Inner Game of Stress: Outsmart Life's Challenges and Fulfill Your Potential  (Book)

"The Inner Game of Stress" by W. Timothy Gallwey, co-authored with two physicians, extends the principles of Gallwey's successful Inner Game series to managing everyday stress. It provides strategies to access inner resources for dealing with stress in various life aspects. Gallwey identifies negative self-talk as a key stressor and offers tools like the STOP technique, the Attitude tool, the Magic Pen, the Transpose exercise, and the PLE triangle to build resilience and redefine success. This guide, encompassing case histories and interactive worksheets, is aimed at helping individuals achieve stability and success, without needing to be athletes.

🔒Inner Circle: Events & Announcements

• Announcement: NEW Wins Method In the Newsletter: Watch video here

• Announcement: Platform Reorganization Read here

• Monday: Dec. 11 Doers Mastermind! RSVP here

• Tuesday: Work ON Business. Theme: Customer Fulfillment

• Monday/Friday: Goal Setting + Plan Your Week Party

• Accelerators: December 15 is your Office Hours RSVP here

• BASH KICKOFF! December 18 - RSVP here

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I hope you found this valuable!

Wishing you much productivity!

- Jenae :)

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